A New Era With Social Media And Personal Branding

Social networking has been and is currently becoming more of an essential and influential factor in our everyday lives. It impacts our both our personal and professional life as we go about our activities on a daily basis. Media on the whole infiltrates almost every aspect of our lives. Today almost everyone uses social media […]

Social networking has been and is currently becoming more of an essential and influential factor in our everyday lives. It impacts our both our personal and professional life as we go about our activities on a daily basis. Media on the whole infiltrates almost every aspect of our lives. Today almost everyone uses social media one way or the other.

 

Electronic gadgets have been obsessed with and have had a great demand globally.               Social Media allows us communicate and share information, it allows information to be recreated and be placed out there for future references, and it is also used as a learning and educating process in the development of young children.

With the use of social media information is therefore shared with millions of people creating a better informed society. Since media is not disposable, newspapers, TV news episodes and other forms of media can be stored and be easily retrieved at any time for individuals’ use. “Values of making connections with people” is one point which is amplified through social media. It can be used to make important ties and connections with people whom you may have a similar interest with and it can be very prominent in professional recommendations from others.

“Building bridges with a blog are ways to communicate”.Blogs can be very useful and valuable when communicating with people whom we’ve known and those now acquainted with.The term social is more as to how we communicate with people. Media on the other hand as the mode that is used to transmit communication.

Therefore social media can be viewed as a mode or mechanism used to convey communication. However, social media also has its setbacks. Personal and private information can cause corruption in a person’s professional and personal life, since many employers use an individual’s social media/blogs information to determine whether someone may or may not be eligible for a job.

The information put out there has varying consequences as of how people monitor your life on social media. I personally found the workshop to be functional to my own use of social media and it was quite educating for me to learn more about how it can be useful and how it can be harmful. Social media has its pros and cons and should be used in the right ways for the right reasons.

 

Are Smart Phones The New News Gathering Tools?

After listening to a BBC podcast about producing news reports using mobile phones it gave me a lot of perspectives about how media is taking a whole new approach with just the use of a smart phone. For instance the BBC started issuing IPhones to its journalists for news gathering which seems like an immense […]

After listening to a BBC podcast about producing news reports using mobile phones it gave me a lot of perspectives about how media is taking a whole new approach with just the use of a smart phone. For instance the BBC started issuing IPhones to its journalists for news gathering which seems like an immense step for a news organization such as the BBC to be gathering news through a phone. Smartphones offer a simple and flexible way to record and edit broadcast-quality audio.

BBC Photo

The BBC reported that there are some basic rules to making the most of the apps most smartphones are supplied with – like remembering to divert calls before starting to record and avoiding talking directly into the microphone as this will distort the sound. BBC journalists are recording and editing packages for radio and TV and broadcasting live from location.

BBC’s tutorial was quite standard and clear about how they use an IPhone to do news gathering and they are able to do their editing on it as well.

The recording features on the IPhone allow you to trim your audio and email it as well. It is quite interesting as to how much you can get accomplished with an IPhone, where for instance the BBC journalists are able to do their reporting and gather their news and simply email it to their newsroom. Also the PNG news app that they have makes the whole process quite simple for reporters to do their job and to get a lot done. A smartphone is an amazing news gathering device to have and the best part is that you can fit it in your pocket.